Thanks to its location, Leaderboard is a very distinctive and popular advertising format. The leaderboard can take the form of a classic static ad or you can set it in motion using HTML5.

Example of creative

Example of format Leaderboard serving on Žena.cz


Technical parameters

Measurement Data size
990×100 100 kB



  • URL for click-through (including metrics, if available) and external impression tracking code, if is required, please send along with your files.
  • For the HTML5 format, you must follow the definition of click-through.