Scratch card is a banner that uses interactive touch gestures to display hidden content on the device screen. With a few gestures, you can display hidden content and open the desired destination after a subsequent tap gesture.
This ad format consists of two parts. The first part is an image – the upper “wipe” “area of the medium rectangle banner format, which is placed in a normal advertising position on the website.
Example of creative
Live example of creative
|Image – top (WxH)||300x250px|
|Image – bottom (WxH)||300x250px|
|Data size – top background||within 100 kB|
|Data size – bottom background||within 100 kB|
- Can not use HTML5, static images only
- URL for click-through (including metrics, if available) and external impression tracking code, if is required, please send along with your files.