Scratch card is a banner that uses interactive touch gestures to display hidden content on the device screen. With a few gestures, you can display hidden content and open the desired destination after a subsequent tap gesture.
This ad format consists of two parts. The first part is an image – the upper “wipe” “area of the medium rectangle banner format, which is placed in a normal advertising position on the website.
Example of creative
Live example of creative
Technical parameters
| Scratch Card | Detail |
|---|---|
| Fomrat | jpg/png |
| Image – top (WxH) | 300x250px |
| Image – bottom (WxH) | 300x250px |
| Data size – top background | within 100 kB |
| Data size – bottom background | within 100 kB |
Important
- Can not use HTML5, static images only
- URL for click-through (including metrics, if available) and external impression tracking code, if is required, please send along with your files.